I am currently a Marketing Manager - Creative and Strategy with the Legends marketing team at the University of Wisconsin. I joined the organization in October 2021 as a Creative Content and Design Associate, then moved to a Creative Specialist in 2024 and was named my current role of Marketing Manager in July 2025.

I am not only responsible for developing dynamic creative content designs and executing visual campaigns that drive ticket sales, enhance the fan experience, and elevate the brand of Wisconsin Athletics. My responsibilities now extend beyond design to include strategic planning — developing marketing strategy, optimizing email campaigns, and identifying the best times, tactics, and messaging to reach our audiences and maximize impact. I collaborate with all teams to produce impactful graphics and multimedia assets for all revenue-generating sports that help contribute to the overall fan experience.

I graduated from the University of Wisconsin-Green Bay in December 2021 with a bachelor’s degree in Design Arts and a minor in Sports Communications.